Brightline
The market leader in AI-powered interactive Connected TV (CTV) advertising and personalization.
Transforming passive viewers into active leads through AI-driven interactive video experiences.
Eko is a sophisticated interactive video platform that leverages generative AI and branching narrative logic to redefine digital engagement in 2026. Unlike traditional linear video, Eko's technical architecture allows for dynamic content adjustment based on real-time user inputs, effectively functioning as a high-conversion sales funnel. The platform's AI engine analyzes viewer choices to predict intent and serve personalized product recommendations or lead-capture forms at optimal friction points. By 2026, Eko has integrated advanced predictive analytics that forecast lead quality based on micro-interactions within the video player. It operates on a proprietary 'Choice-Engine' that manages state-based variables, ensuring that a viewer's journey is seamless and hyper-relevant. For enterprise lead generation, Eko provides a robust SDK and API suite, allowing developers to embed complex logic-based videos into existing CRM and CMS ecosystems. Its market position is unique, sitting at the intersection of streaming media and performance marketing, making it an essential tool for brands aiming to reduce CAC (Customer Acquisition Cost) through immersive storytelling.
Uses a state-machine architecture to track every user interaction and dynamically alter the video path without buffering.
The market leader in AI-powered interactive Connected TV (CTV) advertising and personalization.
Transform passive video consumption into active, data-driven learning experiences.
Transform static presentations into immersive, interactive video experiences with AI-enhanced synchronization.
Transform passive lessons into active learning experiences with real-time student engagement and data insights.
Verified feedback from the global deployment network.
Post queries, share implementation strategies, and help other users.
Machine learning models analyze interaction speed and choice patterns to assign a lead score before the form is even submitted.
HTML5 based transparent layers that allow for real-time text and image injection over video content.
Automated A/B testing of different narrative paths to identify which flow yields the highest conversion rate.
Decoupled video delivery via API for integration into native mobile apps or VR environments.
Integration with Shopify/BigCommerce to show real-time stock levels within the video interface.
Utilizes Web Speech API to allow viewers to navigate the video using vocal commands.
SDRs spend too much time on basic demos for unqualified leads.
Registry Updated:2/7/2026
High bounce rates on static product pages.
Complex products like mortgages are hard to explain via text.