Fittingbox

Fittingbox is a deep-tech company specialized in Augmented Reality (AR) and 3D digitization for the eyewear industry. By 2026, its technical architecture has evolved to leverage edge-computing for sub-50ms latency in browser-based virtual try-ons. The platform's core strength lies in its 'Diminished Reality' technology, which algorithmically removes existing glasses from a user's face in real-time to allow for seamless virtual replacement. Their proprietary database contains over 170,000 digitized 3D frame assets, making it the largest in the world. The 2026 market position of Fittingbox is centered on its 'Omnichannel VTO' ecosystem, which bridges the gap between digital storefronts and physical retail via smart mirrors and mobile SDKs. The system utilizes advanced facial landmarking (tracking over 100 points) to ensure precise frame placement, scale accuracy, and physics-based lighting reconstruction, ensuring that virtual frames react to the user's environment exactly like physical products. This technical maturity makes them the infrastructure layer for major global optical groups and luxury conglomerates.