Enterprise-grade digital customer engagement platform for social media management and branded communities.
Khoros, evolved from the merger of Spredfast and Lithium Technologies, represents a Tier-1 Enterprise Digital Customer Engagement platform. Its 2026 architecture is built on a unified data layer that integrates Social Marketing, Care, and Communities into a single AI-orchestrated environment. The platform leverages proprietary Khoros AI (K-AI) to perform real-time intent classification, sentiment analysis, and automated response suggestions across 30+ digital channels. Technically, Khoros excels in high-volume environments where data security and complex workflow orchestration are paramount. Its market position is defined by its ability to consolidate fragmented point solutions into a single 'command center' for global brands. By 2026, the platform has deepened its generative AI capabilities, allowing for autonomous community moderation and hyper-personalized customer service at scale. It utilizes a microservices-based architecture with robust RESTful APIs, enabling seamless synchronization with leading CRM systems like Salesforce and SAP. The platform is designed for organizations managing millions of interactions, providing granular analytics that bridge the gap between social engagement and bottom-line ROI.
Proprietary machine learning models for intent detection and automated response generation.
Verified feedback from the global deployment network.
Post queries, share implementation strategies, and help other users.
A single pane of glass aggregating messages from 30+ digital channels including WhatsApp, Apple Business Chat, and social DMs.
Hosted, SEO-optimized peer-to-peer support forums with gamification and badge systems.
Real-time indexing of millions of web sources to track brand mentions and competitive intelligence.
A low-code automation builder for designing complex customer journey bots and routing logic.
Expert consulting and managed services for community and social strategy.
Encrypted credential management for social media handles across thousands of global users.
A PR crisis leads to a 500% surge in social mentions, overwhelming standard tools.
Registry Updated:2/7/2026
Support costs are rising due to repeated technical questions.
Global regions are posting conflicting social content.