The bridge between LinkedIn prospecting and CRM productivity through automated data synchronization.
Surfe (formerly Leadjet) serves as a high-performance middleware browser extension that bridges the gap between LinkedIn and major CRM ecosystems like Salesforce, HubSpot, Pipedrive, and Copper. Technically, Surfe operates by injecting a non-intrusive DOM overlay into the LinkedIn interface, allowing sales professionals to synchronize contacts, conversations, and deal stages without context-switching. By 2026, Surfe has evolved its architecture to include 'Relationship Intelligence,' which uses AI to analyze interaction frequency and sentiment within LinkedIn DMs to predict deal health. Its core value proposition focuses on eliminating manual data entry, which typically consumes 20% of a salesperson's time. The platform integrates with multiple enrichment engines—including Apollo, RocketReach, and Lusha—to find verified email addresses and phone numbers directly on LinkedIn profiles. This technical orchestration ensures that the CRM remains the single source of truth while the user operates entirely within their social prospecting workflow, significantly reducing data decay and improving CRM adoption rates across global sales organizations.
Real-time bi-directional sync between LinkedIn profile fields and CRM contact records using RESTful API hooks.
The premier B2B sales intelligence platform leveraging the world's largest professional network for precision targeting.
AI-Powered B2B Prospecting & Hyper-Personalized Outreach for Modern Sales Teams.
Autonomous Conversational AI for Real-Time B2B Lead Conversion
AI-Driven Lead Hygiene and Intent-Based Filtering for High-Velocity Sales Teams.
Verified feedback from the global deployment network.
Post queries, share implementation strategies, and help other users.
A proprietary routing logic that queries multiple data providers (Apollo, RocketReach, Hunter) sequentially until a verified email is found.
Automated scraping and logging of LinkedIn DM threads into CRM 'Activities' or 'Notes' sections.
An algorithmic score calculated based on response times, message frequency, and engagement patterns on LinkedIn.
A React-based overlay that renders CRM deal stages and fields directly on the LinkedIn UI.
Dynamic placeholders that pull CRM data (e.g., {{First_Name}}) into LinkedIn messages.
Triggers CRM task creation based on LinkedIn actions (e.g., a connection request accepted).
SDRs spend hours manually copy-pasting LinkedIn data into HubSpot.
Registry Updated:2/7/2026
Synchronize the initial connection message to the CRM activity log.
Lack of visibility into which stakeholders at a target account are being engaged on LinkedIn.
CRM data becomes obsolete when prospects change jobs.