Overview
Vibe is a comprehensive Streaming TV Advertising platform designed to unlock growth for businesses of all sizes. Built specifically for performance marketers, Vibe enables brands to launch, measure, and optimize Connected TV (CTV) and Over-The-Top (OTT) campaigns with unprecedented ease. The platform provides access to over 500 premium channels, allowing advertisers to engage audiences during their favorite shows and live events. Key capabilities include hyper-granular audience targeting based on demographics, interests, and purchasing behavior, as well as AI-powered campaign optimization. Vibe stands out with its built-in Creative Studio, which allows users to generate TV-ready, customizable video ads in under 10 seconds at no extra cost. Furthermore, Vibe offers seamless integrations with over 20 major marketing ecosystem partners, including Shopify, Klaviyo, and Google Analytics, ensuring accurate cross-screen measurement and closed-loop attribution. Trusted by over 10,000 marketers, Vibe transforms TV from a traditional brand awareness medium into a highly measurable performance channel capable of driving tangible outcomes like lead generation, app promotion, web traffic, and sales retargeting.